Sponsors & Vendors

Official Sponsors

El Yucateco

King of Flavor Since 1968

Maxxis Tires

Ultimate Control

Stan’s NoTubes

The First Name In Tubeless

V8 +Energy

Steady Energy from Green Tea

Official Bike Partners

Cannondale Bicycles

Maker of premium bicycles for race, joy riding, mountain biking and just all-around fun.

Pivot Cycles

Performance Redefined

Specialized Bicycles

If you ride, we're for you

Host Communities

City Of Bella Vista

A Place To Call Home

Downtown Bentonville Inc.

Bringing Community Together

Visit Bentonville

A New American Town

Community Sponsors

Barber Law Firm

Serving Arkansas since 1910

Industry Sponsors


Bicycle Shipping for Cyclists

Borah Teamwear

Custom designed, precision-crafted, and solar powered in the U.S.A.

Club Ride

Apparel for the Ride and Everything After

Fox Shox

Ride Fox

Honey Stinger

Organic and Gluten Free Sports Nutrition

ProGold Lubricants

It's time to go Pro!


Technology to change your ride.

Tailwind Nutrition

Endurance Fuel